Crain’s Detroit Business Salutes Michigan Corvette Dealer With Entrepreneur Award

Crains Detroit Salutes Matick Chevy As Top Entrepreneur
Crain's Detroit Business Salutes Matick Chevy As A Top Entrepreneur.

Dearborn, MI, July 24, 2014 -- It was an exciting morning at The Henry Hotel for the team at George Matick Chevrolet in metro Detroit, thanks to a special award given to Dealer Karl Zimmermann and company as part of Crain’s Detroit Business Salute to Entrepreneurs.

The annual awards program, attended by Matick's leadership team, welcomed everyone from banking and HR executives to up-and-coming start-up CEOs and business-industry editors.

Only five nominees won the award, divided into three revenue categories, with others for intrapreneur and social entrepreneur. The program recognizes entrepreneuers who are noteworthy for their innovation, problem-solving ability or sheer relentlessness.

Zimmermann/Matick Chevy won in the $30.1 million to $100 million category.

"This is such an honor," says Zimmermann. "Metro Detroit is brimming with the entrepreneurial spirit, especially now, so you can imagine that we were quite surprised and gratified to be singled out as a winner." title="Matick Chevy Receives Crains Award" rel="lightbox351959"

The judges look for those companies that not only are thriving but also those who practice community involvement, employee commitment and other remarkable endeavors.

Matick Chevy Receives Crains Award
Matick Chevy leadership team-- John Peters (left), Molly Williams, Jodi Dean and Ryan Esler -- accepted the Crain's Award.

Matick Chevy has been serving Corvette owners in metro Detroit and beyond since 1967 and has developed strong ties with Corvette aficionados, Corvette racing and Corvette sales and service. At any given time, Matick may have dozens of  Corvettes in its main vehicle display area, which is the largest indoor showroom in Michigan.

Matick Chevy ranks in the top one percent nationally of Chevy dealers for new-car sales. Automotive News also honored Matick as a top 100 Best Dealerships To Work For award in 2012 and 2014.

As one of the top-ranked dealerships in Michigan in customer satisfaction for sales and service, the business and its 117 employees are involved in dozens of community events, from sponsoring the local Redford Little League to hosting Friday-night banquets for area sports teams to offering Safety Days with local Rotary Clubs.

As the dealership is in the throes of wrapping up a two-year, multi-million-dollar renovation that has touched every corner of the 13-acre campus, this has been a good time to showcase Matick's strengths in the entrepreneurial arena.

The environmentally friendly and sustainable business practices integrated into Matick Chevy's new design also contributed to the award. The updated facility will soon be LEED certified. And Matick's new stand-alone, state-of the-art body shop, where Corvettes get A-1 treatment, is growing into one of the largest in metro Detroit.

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Chevy Presents MLB’s All-Star MVP Mike Trout With A Corvette Stingray

Matick Chevy MLB All Star Picks Corvette
Los Angeles Angels outfielder Mike Trout gets behind the wheel of the new 2014 Chevrolet Corvette Stingray he received for being voted the 2014 Major League Baseball All-Star Game MVP July 15, 2014 in Minneapolis, Minn. (Photo by Ron Vesely/MLB Photos via Getty Images)

From GM News, July 16, 2014

The 2014 Ted Williams MLB All-Star Game Most Valuable Player, Mike Trout, chose a Corvette Stingray, the 2014 North American Car of the Year, during the MVP award ceremony presented by Chevrolet.

Chevrolet gave Trout his choice of the 2014 North American Car and Truck of the Year – the Stingray or the Silverado full-size pickup – for his being named the All-Star MVP. Chevrolet has been the Official Vehicle of Major League Baseball since 2005.

In addition, Chevrolet announced it would provide a second Stingray with a unique hood autographed by the game’s all-star players for auction at ChevyBaseball.com, a website powered by MLB.com, with proceeds to benefit charity.

“Tonight, we honor the achievements of Mike Trout, the 2014 All-Star Game Most Valuable Player, while we showcase our own MVPs, the Corvette Stingray and Chevrolet Silverado,” said Paul Edwards, U.S. vice president, Chevrolet Marketing. “We hope many of our fellow baseball fans join us to help raise funds for a worthy cause.”

The Stingray being auctioned features both an autographed display hood signed by 2014 All-Star players and coaches and a factory original hood for driving. Bidding on the Corvette Stingray opened immediately following the MVP ceremony, and will continue until 5 p.m. EDT on Aug. 1.

Matick Chevy MLB Corvette Hoods Signed by Players
2014 Major League Baseball All-Star players and coaches autograph the hoods of two Chevrolet Corvette Stingrays before the Red Carpet Parade of All-Stars July 15, 2014 prior to the MLB All -Star game in Minneapolis Minn. The hoods will be put up for auction at Chevybaseball.com, with proceeds benefitting Chevrolet and MLB charities. (AP Images for Chevrolet)

In addition to the Stingray for auction on ChevyBaseball.com, Chevrolet will provide MLB and the Major League Baseball Players Association with a commemorative Corvette Stingray hood, also signed by 2014 All-Star players and coaches, for auction with proceeds to benefit MLB Charities and the Players Trust, the 501 (c)(3) charitable organization created and administered by active Major Leaguers.

Chevrolet supports the friendships, optimism and spirit of teamwork built through the power of play. Currently in its ninth year, Chevy Youth Baseball has impacted the lives of approximately 3.8 million youth. Nearly 1,700 Chevrolet dealers support a youth league in communities across the country and have hosted more than 200 youth baseball clinics this year.

Metro Detroit's Matick Chevy, for example, is a long-time sponsor of the Redford Little League through the Chevy Youth Baseball program. Chevy dealerships provide also financial support and donate baseball equipment to the youth leagues.

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Kellermeyer And His #37 Corvette Add More Wins Their 2014 Record

Matick Chevy Danny Kellermeyter
Danny Kellermeyer takes the victory lap in his Matick Chevy-sponsored #37 Corvette.

Corvette Racecar Driver Danny Kellermeyer continued his winning tradition June 28-29 at Grattan Raceway in west Michigan.

The Matick Chevrolet/Corvette Central DJ Race Corvette won both SCCA Regional races at the Grattan track. The weather was beautiful for racing, except for a shower during qualifying.

These two first-place wins placed Kellermeyer, driver of the C6 yellow Matick Chevrolet Corvette, on the podium for all seven of this season’s races in which he has participated. After winning the WHRRI Championship in 2011, 2012 and 2013, Kellermeyer has recorded strong performances during his 2014 competitive schedule.

“Our Corvette racecars have been running good,” said Kellermeyer. “I should be leading the points, but I did not start one race due to low fuel pressure. I was afraid of leaning out the engine and doing damage to it. I’m only a few points behind in second at this time. If everything goes right, I can hopefully take the lead again in the next few races.” 

He has five more race events scheduled.

Upcoming Shows: The DJ Race Corvettes -- sponsored by Matick Chevy -- will be displayed at the Aug. 12-16 Back to the Bricks in Flint, Mich., which attracts 500,000 spectators. The event is the same weekend as the Woodward Dream Cruise in Detroit.

Matick Chevy Back to the Bricks
The Back to the Bricks website

The gigantic Back to the Bricks event supports the Corvette Reunion, which is one of the largest Corvette shows in Midwest. Last year, 35,000 cars of all types were on display throughout downtown Flint.

For Flint's TV12 YouTube recap of the 2013 event, click here.

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Callaway Collector Works With Michigan Dealer To Add A 25th Anniversary C6 GS To His Collection

Matick Chevy CallawayCallaway Cars' B2K 25th Anniversary Twin Turbo Corvette

Story from Corvette Magazine September , June 2014

Callaway Cars’ unique relationship with Chevrolet began in 1987. It was then, and remains to this day, the only company whose Corvette performance modifications were codified into a regular production option package. By choosing option B2K, buyers got an extensively reworked, twin-turbo Corvette that delivered true supercar performance on par with the fastest cars from Ferrari, Porsche and Lamborghini. Between 1987 and 1991 a total of 510 of the legendary B2K Callaway Twin Turbo Corvettes were produced.

... The 25th Anniversary of the legendary B2K Twin Turbo Corvette in 2012 was not for the weak of wallet: The B2K option package cost $52,980. (It was $19,995 in 1987.) Add in the price of a $56,900 Grand Sport coupe, and the car came in at $109,880, just about $3K shy of the C6 range-topping ZR1. Even so, within 20 minutes of Callaway opening up the order line for its authorized dealers, more than half of the cars were spoken for, and by day’s end all 25 were gone.

At least some of the dealers who ordered an Anniversary B2K Corvette did so without a specific retail buyer in hand. We know this because six were still available in February 2013 when renowned Callaway collector Tony Cardiello decided to buy one.

Corvette Magazine September Issue
Corvette Magazine September Issue

"I saw an Anniversary car on display at Carlisle in August 2012,” explains Cardiello, "and thought it would be a perfect complement to my 1987 B2K Corvette. It would complete the circle, so to speak.” After calling Callaway, Cardiello learned there was a coupe available at a nearby Connecticut dealership, but when he spoke with a salesman there he didn’t like what he heard.

“He was rather condescending and that turned me off, so I called the next closest dealer with a coupe, which happened to be George Matick Chevrolet in Redford, Michigan. They were extremely knowledgeable about Callaway cars and could not have been more helpful.

Matick Chevrolet also happened to have a Cyber Gray ZR1 in stock when I called, and the salesman pointed out that it was about $10,000 less than the 25th Anniversary B2K, just so I would be sure that I did what was right for me. The ZR1 was tempting but I wanted to round out my Callaway collection, so in the end my decision was easy.”

... To read the entire story, click here.

In Michigan, Matick Chevrolet is the exclusive Callaway Cars' dealer of supercharged Corvettes and other Chevy models. 

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Tech Thursday: Corvette Add-Ons

How do you get your Corvette to stand out in the crowd?

Customizable add-ons can help your Corvette look and ride better. Here's a look at three options.

Spoilers

Did you know that spoilers are more than just a decorative kick?

Matick Chevy Corvette Rear Spoiler
Corvette Rear Spoiler

While they do make Corvettes look slick, believe it or not, they are also good if you’re looking to crank up the speed. Rear spoilers keep cars low to the ground, providing traction and stability.

If you’re the proud owner of a 2008-2013 model, consider C6, Full Width or Z06 rear spoilers. There are two types for 2014 Stingrays: a Z51 style spoiler and a High Wing spoiler.

All these spoiler options are available in a variety of colors.

Windscreens

Looking for a sleek, quiet ride in your convertible? Your answer may be a windscreen.

Matick Chevy Corvette Windscreen
Corvette Windscreen

They are manufactured to reduce air turbulence in the passenger compartment when you have the top down. In effect, they help reduce road noise that allows for better passenger conversation.

Windscreens are made from glass or polyester mesh, and can be ordered with a Corvette logo if you’re looking for some style points.

Car Covers

If you want your Corvette to maintain its great polished look, consider using a car cover.

Car covers keep that shiny coat of paint nice and fresh. They are designed to repel rain and moisture, block excessive sun and keep out dirt and debris. They are one of the most popular accessories Corvette owners choose to add to their purchase, especially for those in climates where the cars won’t be driven year-round.

In northern climates, for example, Corvette buyers prefer to cover their vehicle rather than leave it exposed to winter’s unforgiving elements.

When it comes to selecting which one is right for your car, there are benefits to going with a Genuine GM model that offers a professional fit and lots of color options, all with Corvette flag insignias.

How To Order

There are plenty of other ways to customize your Corvette, both under the hood and to the eye. For the whole lowdown, check out the 2014 Performance Catalog produced by Chevrolet.

GM Performance Parts Catalog
GM Performance Parts Catalog

You can download your personal copy here and also subscribe to GM's FUEL Newsletter for car enthusiasts.

To order any of these add-ons, visit Matick Chevy's online accessories store.

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Racecar Driver Kellermeyer Off To Fast Start On Track, At Big Events

Matick Chevy DJ Racing at WHHI
Danny Kellermeyer's yellow #37 Corvette races at Waterford Hills in Michigan

Corvette racecar driver Danny Kellermeyer accelerated through another fast start this season.

The effervescent Kellermeyer hopes to win his fourth straight Touring 1 Class Championship at Michigan’s Waterford Hills Road Racing (WHRRI). He’s already competed well in six races.

Matick Chevy Danny Kellermeyer
Danny Kellermeyer

The T1 class is the ultimate in production-style racecars and Danny’s Matick Chevrolet/Corvette Central sponsored Corvettes battles against Porsches, BMWs, Vipers and other Corvettes.

“One of our racecars, the C5R Corvette, was built for Speedvision World Challenge,” says Danny. “It was one of 42 Chevrolet Corvettes that GM structured for race teams to race and debut the new Z06. In fact ours is #002.”

Danny, the owner of DJ Race Enterprise, is winning off the track as well. His Corvettes have been displayed recently at several metro Detroit Corvette events.

Matick Chevy Danny Kellermeyer Speaking 2
 Kellermeyer talked about Detroit Grand Prix races during the Matick Chevy Corvette Caravan Experience

Two of the DJ Racing Corvettes were showcased at the Chevrolet Detroit Belle Isle Matick Chevy Corvette Caravan Experience on May 31. Danny was the event’s breakfast speaker in Matick Chevy’s new “largest in Michigan indoor show” and he provided the crowd of more than 150 Corvette enthusiasts an overview of the Detroit Grand Prix races.

Matick Chevy Danny Kellermeyer Speaking
Kellermeyer loves to talk about Corvettes

“Our Corvette family is always exciting to see and I was privileged to discuss racing before the caravan left for Belle Isle” says Danny. “More than 70 Corvettes were in the caravan and it was impressive to see them all come into the Corvette Corral on Belle Isle in the middle of the Detroit River for the big race event."

Danny’s Corvette racecars also were part of the Corvettes in the “D” on June 14. The second annual event, hosted by the Michigan/Indiana/East Kentucky Captain of the 2014 National Corvette Caravan and Corvette lover Larry Courtney, drew more than 300 Corvettes as their owners and friends enjoyed a fantastic day along the Detroit River outside the GM World Headquarters. Racing was the theme as GM displayed the C7R racecar along with the newly announced 2015 Atlantic and Pacific versions of the C7.

Matick Chevy DJ Racing Display
DJ Racing's Corvettes in the D display

“While the racecars were the center of attention, our C5R Pedal Corvette was the hit of the displays. It will be given away at the Matick Chevy Open House on Sept. 20," says Danny. “The car was first shown at the Matick Chevy Caravan breakfast, and then again at Corvettes in the D. Corvette owners registered at both locations and are excited about winning the pedal Corvette.”

Matick Chevy Pedal Pace Car
The C5R Pedal Corvette raffle

Those attending any DJ Racing team events can register free of charge to win. “So be sure to stop by, say hi to our team and take your photo with the pedal car or you in our Corvette racecars,” he adds.

“Having sponsors like Matick Chevy in metro Detroit and Corvette Central helps me attend these events,” says Danny. “Corvettes and performance are in Matick Chevrolet’s DNA. It’s not being the brand's top 1 percent for sales volume or because of its 100-car showroom, high-volume Corvettes or massive new collision shop, it’s the Matick team of sales, service and parts employees they have put in place to serve their customers.”


 

Follow Danny’s latest fast and furious races online at djrace.com or join in the fun on his race days.

Matick Chevy Kellermeyer Display
Kellermeyer's DJ Racing display and #37 drew fans at Corvettes in the D
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“Corvettes In The D” Features Fast Cars And Special Guests At GM HQ

Matick Chevy Corvettes in the D 2013
Scenes from the 2013 "Corvettes in the D" with more than 300 Corvettes on display.

What a line up for the 2014 “Corvettes in the D!”

Atlantic and Pacific model Corvettes, the Corvette Racing Trailer with the C7.R Corvette and Indy frame display, autograph sessions and posters, on-going seminars by Corvette mechanic Paul Koener and Brittany George, a Pratt Miller C6.R display, and more showcase the Saturday, June 14 “Corvettes in the D.”

The second annual event, which attracted more than 300 Corvettes last year, spreads out along the Detroit River at the GM World Headquarters in Detroit. Hours are 10 a.m. to 4 p.m.

"You won't find this collection of GM's new and special Corvettes in one spot anywhere else," reports Larry Courtney, coordinator for this year's event. He also is captain of the Michigan/Indiana/Western Kentucky Corvette Caravan this August to the National Corvette Musuem

Corvette owners are invited to show their cars, which will be displayed in the east GM parking lot along the beautiful Detroit Riverfront, the world’s busiest international waterway.

A George Matick Chevrolet van will shuttle Corvette fans between the event site and the Renaissance Center, where participants can visit the GM vehicle displays inside the Ren Cen.

A $10 entry donation is encouraged with proceeds going to the National Corvette Museum and the 2014 Michigan/Indiana/Western Kentucky National Corvette Caravan.

Andiamo Pizza is the food vendor. A commemorative dash plaque will be presented to the first 300 Corvettes.

For more information, contact event coordinator Larry Courtney at michicaravan2014@aol.com.

Matick Chevy Corvettes In The D


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75 ‘Vettes Line Up For Matick Chevy’s 2014 Corvette Caravan Experience to the Detroit Grand Prix on Belle Isle

Matick Chevy Corvette Owners Bernardi 2
Father-son duo John and Jon Bernardi of Plymouth Township, Mich. are ready to go for the 2014 Matick Chevy Corvette Caravan to the Detroit Grand Prix.

The 2014 Detroit Grand Prix Matick Chevy Corvette Caravan Experience to Belle Isle was a huge success.

Some 75 Corvette owners with their Corvettes wheeled into the dealership's metro Detroit parking lot early this morning, anticipating a day of car fun.

Corvetteblog.com joined the car enthusiasts over breakfast plates of bacon & eggs (and all the accoutrements) as they prepared for speakers, a police-escort to the Grand Prix and a spot in the exclusive Corvette Corral near the track complete with day-long hospitality. We met up with folks like the retired Elvin and Doris Binns of Detroit.

Matick Chevy Corvette Owners Binns
Elvin and Doris Binns of Detroit drove their 2012 metallic black Grand Sport convertible in the Matick Chevy Corvette Caravan.

They pulled up in their 2012 metallic black Grand Sport convertible. “I’ve had a Corvette since 1973, six over the years,” Elvin shared. “The one I’m driving now is over 700 horse.” Elvin, who worked for Chrysler for 41 years, says they couldn’t get tickets last year and made it a point to get them this year for the event that’s all-things-Corvette!

Incidentally, Elvin was driving Corvettes even as a Chrysler employee. “Every now and then I’d drive my ‘Vette to work,” he says. The ‘Vette aficionado worked at Chrysler’s Trenton engine plant. “I was always a performance guy, always up in engineering, seeing what they were doing. When Chrysler stopped with the Hemi and the V-8, they lost me, and I went to Chevy.”

Another fave car over the years was his ’71 Dodge Charger. His passion for cars goes back to his days as a kid. “Even today, I have a wall of dye cast metal cars and models, Matchbook cars … anything to do with performance.”

Matick Chevy Corvette Owners Dan and Mike
Dan Watts of Novi (left) and good friend Mike Serge caravaned in Watts' yellow '05 convertible.

Enjoying breakfast just a few feet from the Binnses was Dan Watts of Novi, Mich. Dan owns a 2005 and a 1984 model. “I’m the original owner of the ’84,” Dan says, “and it’s got less than 21,000 miles on it.”

On this day, he arrived in his yellow ’05 convertible (matches today’s hat selection well!) with longtime pal Mike Serge (they’ve known each other since kids, growing up just a stone’s throw from George Matick Chevrolet, and even remember the old Topps store that was originally at the Matick location). This is their first Matick Corvette Caravan to the Grand Prix experience.

Dan’s favorite Corvette color over the years is …. “Well,” he says, “that’s a toughie. I guess I’d go with Millennium yellow, like my ’05.”  All this ‘Vette talk had Mike cruising down memory lane, too. He owned a ’63 red hardtop. “I sold that and then got a white ’64 coupe,” he recalls. The retired Chrysler employee, who’s always been a car buff, now has a ’68 Chevelle SS 454.

Women, too, came out in, well, droves. Kristen Lingenfelter and her husband, Ken, along with daughter Noelle and her friend, Chelsea, enjoyed the morning, including a slide presentation by Matick-sponsored Corvette racecar driver Danny Kellermeyer of DJ Racing Enterprise in Ortonville. Kristen arrived in her black C7.

“We just put a carbon fiber body kit on it yesterday,” she says. (Ken owns Decatur, Ind.-based Lingenfelter Performance Engineering, which he purchased from his race driver cousin, the former John Lingenfelter.) “I loooove the way the C7 handles on the road,” Kristen says. “I’ve been driving it daily, and I don’t want to put it away.” 

Matick Chevy Corvette Owners Kuesters
Katrina and Trevor Kuester of Macomb are attending their first-ever Matick Chevy Corvette Caravan. 

Parked near Kristen’s car was a zippy black C5 Z06, owned by Katrina and Trevor Kuester of Macomb, Mich. The Kuesters were attending their first Matick Corvette Caravan. “It’s a cool event,” Trevor says, as he and Katrina prepared to head out to their beauty and get rollin’ on this, one of the most beautiful blue-sky days this spring.

Their car was lined up near John Bernardi and his son Jon’s ‘Vette. “Last year,” recalls Bernardi, Sr. of Plymouth Township, Mich., “we didn’t bring our ‘Vette. This year, we just had to. We’re absolutely looking forward to a spectacular day. You couldn’t order this weather!” Adds his son, “We’re Corvette fans and race fans, what more could we want but a day like today?”

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Auto News Spotlights Best Practices At Metro Detroit Corvette Dealer

Matick Chevy Management Team
Matick Chevy Management Team left to right: Sales Director Paul Zimmermann, General Manager Molly Williams, Fixed Operations Director John Peters and Dealer Karl Zimmermann

Article from the Automotive News, May 12, 2014

By Jesse Snyder

BEST PRACTICES

Matick Chevrolet says hello to customers, hello to sales
Dealership relies on staff, improvisation to gain the upper hand

Metro Detroit -- It's not the 100-car showroom, high-volume Corvettes or massive new collision shop that have propelled Matick Chevrolet into the brand's top 1 percent of sales volume.

Rather, it is employees' obsessive approach to customer service, owner Karl Zimmermann says of the single-point store just outside Detroit.

"We have five other Chevy stores within 7 miles, and in this town, everybody gets the employee discount, so we can't compete on price," he says. "We have to offer a superior customer experience." rel="lightbox351818"

For starters, Matick Chevy works on greetings. Walk in the front door and head to the counter in the back corner. You'll pass several employees who make eye contact and greet you, but they wait for you to initiate further conversation. That's the norm throughout the building.

"Our rule of thumb is to greet anybody within 10 feet of you," says General Manager Molly Williams. "We're big on training." rel="lightbox351818" Top to bottom, employees recognize that a good customer experience is the dealership's edge, she adds.

Zimmermann, 49, says hiring is crucial.

"We look for people who are committed, who have a servant's heart," he says. "We value folks with integrity and a diversity of opinion and background."

Matick Chevrolet has a high- traffic location in Redford Township near the intersection of Interstate 96 and U.S. 24, and across the street from Detroit's west side. Neighborhoods on both sides reflect 1950s and '60s suburbs: grid-style streets with small, single-family homes and detached one-car garages on uniform 50-foot lots.

In 1978, founder George Matick converted a department store and connected grocery into a rambling dealership with 107,500 square feet under the roof and a massive showroom as his centerpiece and competitive advantage.

The dealership still counts on the area for repeat customers and takes pains to support Redford Township activities such as Little League, says Williams, a past president of the local chamber of commerce.

"Good employees need good homes," she says. "We want the neighborhood to be strong, a place where people want to live. What I love about Redford is its small-town atmosphere."

Click here to read more.

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C7 Luxury-Focused Atlantic Convertible And Track-Focused Pacific Coupe Available Soon

Corvette Stingray Convertible Atlantic concept
Corvette Stingray Convertible Atlantic concept

From Chevrolet News, April 25, 2014

The 2015 Corvette Stingray will be available in two new design packages: the Atlantic luxury convertible and the Pacific performance coupe.

They go on sale later this year with the rest of the 2015 Corvette Stingray lineup.

“One of the design goals for the Corvette Stingray was to provide customers with the flexibility to tailor the car to their personality,” said Kirk Bennion, Corvette exterior design manager.

“The Atlantic and Pacific Design Packages were originally designed to showcase how the Stingray could be configured as a luxury sport GT car or as a high-performance motorsport car.”

The Corvette Stingray Atlantic convertible and Corvette Stingray Pacific coupe concepts were introduced last fall at the SEMA Show. A strong response from enthusiasts helped influence production. They are the latest Chevrolet concepts from SEMA that made concept to reality. Several Camaros, such as the Hot Wheels edition, and the Sonic Dusk are now in production.

“We plan to make news with the Corvette Stingray every year, in part by offering special-edition models that offer a unique, personal ownership experience,” said Todd Christensen, Corvette marketing manager. “Our customers have told us they appreciate these limited-edition models, which have become an important part of the Corvette’s legacy.”

Luxury GT-focused Atlantic Convertible

The 2015 Corvette Stingray Atlantic Design Package is inspired by the luxury and performance of private jets seen at European vacation destinations. Offered exclusively on Z51-equipped convertibles, it is available in 2LT or 3LT trims, with the following unique features and content:

Front Z06-style splitter
Shark Gray exterior vents, hood “stinger” graphic and tonneau inserts
Chrome Torque wheels with Stingray center caps
Stingray underhood liner and floor mats
Custom splash guards, rear license plate frame and logo valve stem caps
Custom luggage.
This package is available in all colors offered on the Corvette Stingray.


Corvette Stingray Coupe Pacific concept
Corvette Stingray Coupe Pacific concept


Track-focused Pacific Coupe

The 2015 Corvette Stingray Pacific Design Package is inspired by West Coast drivers who attend weekend track events. It is offered exclusively as a Z51-equipped coupe, in 2LT and 3LT trims, with the following unique content:

Color choices of Torch Red, Black, Arctic White, Blade Silver and Shark Gray – a new color for 2015
Satin black full-length racing stripes
Satin black Z51 wheels with red stripe and Stingray center caps
“CFZ” carbon fiber ground effects package and visible carbon fiber roof panel
Carbon Flash rear spoiler, outside mirrors and exterior badges
Red brake calipers
Competition Sport Seats in red or black
Carbon fiber interior trim, Stingray sill plates and Stingray floor mats
Custom splash guards and rear license plate frame
Indoor car cover (gray)

As with other 2015 models, Corvette’s new Performance Data Recorder is available on the Atlantic and Pacific, as well as an all-new eight-speed paddle-shift automatic transmission. A seven-speed manual transmission is standard.

The Performance Data Recorder combines the ability to record and share drive videos with the power of a professional-level telemetry system. With included software, users can analyze their laps to improve their driving and lap times. The system includes a high-definition camera integrated into the interior’s rearview mirror assembly.

The new paddle-shift eight-speed is designed to deliver world-class shift times that rival the best dual-clutch designs, and is expected to contribute up to 5-percent greater efficiency, when compared to the previous six-speed automatic. EPA estimates are pending.

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